Add to Calendar Link Generator for Upcoming Events add to calendar

Updated Sep 2nd, 2025 by Marissa Stone

Why Use an Add to Calendar Link Generator

Our Add to Calendar link generator allows you to quickly generate an event link, allowing your users to add your event to their calendar with all of the necessary details with the click of a button. 

Using add to calendar buttons has been shown to increase attendance rates of customers who have registered for your events, helping save you not only on budget, but also time reminding them.

Using AddEvent, you can generate Add to Calendar links that can be shared via email newsletter, through SMS marketing, on your website, in a social media post, and on landing pages. 

Add to Calendar Link Generator Options

When sharing add to calendar links and files, you can do so one of three ways.

Directly from the Calendar Service Provider like Google Calendar

For smaller events, sometimes you might want to quickly create an event in Google Calendar and share that event. To get your add to calendar link, you can create your event in Google, change your calendar share settings, publish the event, and copy the event link or calendar URL provided.

Create an ICS file

Creating an .ICS file is both cumbersome and a QA nightmare, and it leads to confusion for your attendees. We would only recommend taking this on if you’re a calendar pro and know your email template inside and out.

Creating an ICS file requires coding knowledge but allows you to create very complex calendar invitations. ICS files can be attached in an email, allowing your attendee to download the ICS file and import it into their device calendar.

This is problematic as not all attendees want to save your event to the calendar from their device. Common examples of this are people with iPhones who use the Google Calendar app.

How to Use an Add to Calendar Link Generator Software

Add to calendar tools like AddEvent allow you to enter your event details, generating add to calendar links as well as other sharing methods such as embeddable event widgets and event landing pages.

Sign up or log in to your AddEvent account

Start by logging in or creating an AddEvent account. You can choose the free Hobby plan or upgrade to a paid plan for access to more advanced features. You’ll find all plan details on our Plans and Pricing page

Create your event

In your AddEvent dashboard, click Create and select Event. Fill out your event details—date, time, description, and any RSVP options you’d like to enable. 

If you would like to collect RSVPs, be sure to customize your RSVP form, and enable AddEvent to share an event reminder

When you’re done, click Create event to publish your event and generate your event landing page.

You can then share your event landing page or event calendar link via email marketing tools such as Constant Contact, Salesforce Marketing Cloud, Mailchimp, or whatever marketing automation tool you prefer.

How to Use Add to Calendar Links

While AddEvent provides an event landing page and embeddable calendars. However, if you want to promote your event via email, you can use our add to calendar links for email and share your event calendar link. If you don’t have an email marketing tool yet, check out our in-app integration with Mailchimp. You can put our add to calendar links from our calendar link generator directly into your email template.

Share your add to calendar links or add to calendar button in your email campaigns and allow attendees to add your event directly to their Apple Calendar, Google Calendar, Outlook Calendar, or Yahoo Calendar. Sharing events with AddEvent has proven to increase event attendance and enhance your end-users user experience.

Customized Calendar

The Add to Calendar link can be customized with event details, such as the title, location, start and end times, and description. You can also customize your add to calendar links with various shapes and colors to match your branding.

RSVP Functionality

In addition to the Add to Calendar buttons and links, AddEvent offers a free online RSVP tool for your upcoming events. AddEvent will automatically build your RSVP event into an RSVP website you can share with your attendees. You won’t need to worry about how many guests will attend. Now, you can collect attendee details and gather information with customizable RSVP forms!

CRM Integration

Getting calendar, event, and RSVP data into your CRM is crucial for accounts, sales, and event teams pre and post-event. If you already have a specific CRM in mind, you can integrate your CRM with AddEvent with Zapier to get RSVPs and calendar subscriber information directly into your CRM.

Our tools are for anyone who wants to create and share events and make it easy for others to add them to their calendar. With our customizable options, “Add to Calendar” link generator, RSVP tools, and data collection, AddEvent is a great way to promote and track events.

So, what are you waiting for?

To get started, sign up for a free account, and you can begin generating add-to-calendar links and buttons for your events!

Don’t stop there. AddEvent is so much more than an add to calendar link generator; it’s also full-on calendar software allowing you to share multiple events in your event calendar.

If sharing multiple events at a time and calendar marketing interests you, check out AddEvent’s Subscription Calendar! This allows you to give your attendees an interactive and up-to-date calendar that they can “follow” and sync directly with their calendars. Think of subscription calendars as a new marketing channel – calendar marketing – just waiting to be unlocked!

FAQs

What is an Add to Calendar link generator?

An Add to Calendar link generator creates clickable links or buttons that allow users to instantly add your event to their preferred calendar — like Google, Apple, Outlook, or Yahoo — with all the event details pre-filled.

Why should I use Add to Calendar links for my event?

Add to Calendar links help increase event attendance by making it easy for registrants to remember and plan for your event. They save you time and improve the experience for your attendees.

How do I create an Add to Calendar link with AddEvent?

Just sign in to your AddEvent account, create your event, and AddEvent will automatically generate shareable calendar links and buttons. You can use these in emails, on your website, or in social media posts.

Is coding knowledge required to create an Add to Calendar link?

Not at all. AddEvent removes the need for coding or creating .ICS files manually. Everything is handled through a user-friendly dashboard.

How can I share my Add to Calendar links?

You can add them to emails, embed them on landing pages, include them in SMS campaigns, or post them on social media. AddEvent also offers integrations with tools like Mailchimp, Salesforce Marketing Cloud, and Zapier.

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